Hidden Value in Canadian Property

A series of recent Jones Lang LaSalle reports highlight the growing strength of the Canadian economy and the future growth of its hotel industry.

Nubricks Overseas Property Expert, Chintan Mahida, comments, ” Often overlooked by investors, the Canadian hotel market plays second fiddle to its more popular North American neighbour, however strong economic growth fundamentals underpin a country set to benefit from its lucractive nature resources.”

In its analysis of the Canadian real estate investment sector, LaSalle Investment Management believe that the near term outlook for Canada’s property market fundamentals is stable. Geograhically, Western Canadian markets continue to outperform their eastern counterparts both in economic fundamentals and in rent growth.

As the first and leading global hotel investment services firm, Jones Lang LaSalle Hotels has analysed the country’s burgeoning hotel investment market and reveals that Canada remains vastly underexposed in branded hotel rooms compared to the U.S. According to a spokesperson, “Canada displays all the characteristics of a market with the potential for lucrative returns, as sizable as the country itself,”.

Canada encompasses the infrastructure and strong demand generators necessary to support a thriving investment market while lacking in lodging supply and brand saturation as seen in many U.S. markets. There is a pronounced opportunity to develop the supply of branded hotels in Canada, particularly in mid-scale brands in secondary and tertiary markets, which makes land banking investment projects such as Forest Lakes Country Club in Nova Scotia, a highly attractive investment opportunity. The project being promoted exclusively by Landcorp International is an opportunity to reap the rewards of Canada’s hidden property value.