FlyDubai new low cost airline unveiled in the UAE

The Gulf’s first low cost airline has been named as FlyDubai this week after months of waiting and wondering since it was unveiled in March this year. Flights on this new venture will commence next summer.

FlyDubai will provide regional flights within the Gulf region and surrounding countries and will be another progressive step for communications within the UAE. Operations will be entirely separate from Emirates Airline and Group.

The name which was revealed this week carries a strong association with the city of Dubai, itself a brand synonymous with excellence, reliability and an international, pro-business approach and looks set to be hugely popular when flights commence next summer.

FlyDubai’s “start-up” date has yet to be confirmed but will follow shortly on from the brand identity launch which will be unveiled in the coming months.

Sheikh Ahmed bin Saeed Al-Maktoum, chairman of FlyDubai said, “FlyDubai’s operations will potentially cover an area of some two billion inhabitants and will support Dubai’s commercial and tourism sectors by serving a new set of travelers, and providing them with affordable air links to popular, high-demand destinations.”

Extensive marketing and plans are on track for FlyDubai’s 2009 “take-off” with recruitment for key positions, evaluating aircraft options and routes’, working out our pricing and distribution strategy, and putting in place the structure and operational resources for the business is well underway.

Ghaith al Ghaith, the airlines chief executive commented, “We want to make it easy for our customers to interact with us, and to have more control in how they book, purchase and select value-added services to their basic flight experience.”

News submitted by Louise Shipway, Dream Homes Worldwide