Sports Celebrities endorse new home developments
New Home projects are becoming increasingly popular, so developers have to look for new ways to attract clients to view their off plan projects over the competition. Celebrity endorsement works in many other industries its turn for the new homes industry to embrace it.
Snippets of celebrity endorsement of property developments from around the globe.
Former England football manager Terry Venables has moved into Spanish property development with the launch of a new 222-hectare luxury residential resort near Valencia. He has agreed a deal to build the resort, which will feature 1,100-plus apartments and villas, two full-size football pitches, an 18-hole golf course and five-star hotel; the first phase including the golf course and over 400 units, is scheduled for completion in summer 2008. “This is a lifestyle offering – it is very exciting and I am highly motivated,” Venables said. “The football will be supported by Gordon Taylor of the PFA and FIFpro. We will have 20 or 30 coaches; youngsters get special training.” The project, situated outside Alcoy near Valencia, could eventually be worth up to £300 million, according to local press reports. It is tipped to rival the La Manga resort in Murcia.
Mosa Trajectum, Murcia, Costa Calida
This development is based in Murcia close to the Polaris World sites and boasts a 27 hole golf course and 1500 villas + apartments. Key Resorts the development company has Johan Cruyff as a dedicated partner in all their resorts. As he has much sporting experience, this expertise will be used in all the sports centres in current and future resorts. Developments are being developed and planned for the following locations: Mallorca, Fuerteventura, Huelva Costa de la Luz, Granada and Jaen, Madrid and Xeresa Valencia.
Polaris World, Murcia, Costa Calida
The Polaris World developers have one of the biggest marketing campaigns running for Spanish Property at present and as you have probably seen, use Jack Nicklaus to sell the resorts based in Murcia. He has helped design the resorts golf courses and this should stand the developments in good stead over the years.
Natadola Golf and Ocean Club
Designed by the world’s renowned golfer and Fiji native, Vijay Singh, the Natadola Golf and Ocean Club course will usher-in a new era of world-class golf in the South Pacific. Celebrating the natural topography of this stunning site and with commanding views of the azure ocean waters from 16 of the 18 holes, the golf course will be among the most talked-about resort courses in the world. The Vijay Singh course and Natadola will feature 7 holes playing down to and along the ocean’s edge. The course will be challenging, but upwards of 5 tee boxes and each hole, generous landing areas, and open green fronts of many holes makes the course enjoyable for resort golfers. For better players who want to play all 7,400 yards from the back tees, they will be challenged in a manner that only Vijay can imagine. Buy a piece of football real estate
Pueblo Real Golf, Casares, Costa del Sol
Arsenal have endorsed the Football Village at Pueblo Real Golf and are the first football club to endorse and overseas project hoping to attract loyal gunners fans to invest in Spanish property. Reyes bought the first 2-bed penthouse, I don’t expect he will spend much time there though, but he wont have a problem renting the property out! Source: Telegraph Property
Nick Faldo buys apartments in Sofia Bulgaria
One of Europe’s all times best golfers Nick Faldo purchased two apartments in Sofia. Faldo said Bulgaria has significant growth potential, which attracted him to the country. Source: Sofia Echo
Tennis Golf and Cricket stars buy in South Africa new homes development
Recently we featured a post of the Pezula development, which won 5 homes overseas awards The following international sporting stars have bought new homes in Pezula, including tennis aces Roger Federer, Jonas Bjorkman and Thomas Johansson, golfer Nick Price and South African cricket captain, Graeme Smith.
